The Newspaper Industry E-Newsletter

The Newspaper Industry E-Newsletter
Distributed exclusively to members and subscribers of INMA
Volume 10, Number 17
Distributed 29 April 2009

  Selected by the staff of INMA, the following are headline links to news and features on the newspaper industry that have been posted to the web in the past seven days. These items may be found at The Newspaper Industry, a web portal to the business of newspapers produced throughout the day by INMA.

Headline News

Advertising

ZenithOptimedia: Global Advertising Market Forecast to Shrink 6.9% in 2009 Advertisers Expected to Up Online Spending, Increase Coming at Traditional Media's Expense Gannett Launches Online Advertising Network Extending Across Its Properties

Circulation

Wall Street Journal May Top U. S. Weekday Circulation Table U. S. Audit Bureau of Circulation: Newspaper Circulation Down 7% During 6 Months Ending March 2009 Argentinian Free Daily El Argentino Expands to Sunday

Internet

Nielsen: 60% of Twitter Users Only Last 1 Month Manchester Evening News Enters Crowded Local Online Business News Market With Newsletter Neilsen: Readers Spent Less Time on Newspaper Web Sites in March New York Times Seeking New Paid Online Content Model Audit Bureau of Circulations Electronic Figures Show the Telegraph Drew the Largest Volume of Online Traffic Among UK Newspaper Web Sites

Management

Baltimore Sun Lets Almost 60 Newsroom Employees Go Newspapers in Smaller Markets Attracting Investor Attention American Community Newspapers Files for Chapter 11 Bankruptcy Protection Manchester Evening News Publisher Scaling Back TV Station Venture India's Daily News & Analysis Enacting 5-15% Staff Pay Cuts Harbinger Capital's New York Times Stake Drawing Interested Investors Journal Communications Reports 98% Decrease in Profits in 1st Quarter as Advertising Revenue Plummets Ireland's Independent News & Media Not Selling Its 21% Stake in India's Jagran Prakashan Debt and Shrinking Advertising Revenues Putting the New York Times Company's Finances in a Difficult Place New York Times Debt Load Has Analyst Calling Its Stock Value Into Question

Media

Atlanta Journal-Constitution Launches Broadsheet Re-Design Former Star-Ledger Employees in New Jersey Launch Their Own Web Site India's Raj Express Adding 2 Tabloid Supplements ≈ R 16 and Career 8 Press Association Launching Video Newswire for UK Newspapers, Broadcasters, and Online Media Online News Ventures Not Drawing Expected Audiences Many Local Authorities in the UK Are Publishing Newspapers Competiting With Communities' Commercial Press

Research

·  Social Networking and Video Pushing Consumers' Online Engagement, Nielsen Finds