Reclosable means responsible

For immediate release

Date: 13 January 2010

Reclosable means responsible

Ospelt, a leading producer of meat and charcuterie products, has recently introduced Amcor ReClose for their Malbuner sliced meat range. As reclosable packaging is still an unmet need in processed meat, Ospelt and Amcor have once again confirmed their leading position in product and packaging innovation.

Amcor ReClose responds to the needs for more consumer convenient and environmentally friendly packaging. Its user friendly opening and reclose features ensure product freshness and help to reduce food waste. Amcor ReClose seals to a pure APET base web and offers new opportunities for recycling this monomaterial.

"We continuously strive for innovative and more sustainable packaging using Amcor ReClose we help to reduce food waste as our product stays fresher for longer. The reduced thickness of the lidding film results in packaging weight reduction and has therefore a positive impact on CO2 emissions. Futhermore, Amcor ReClose ensures brand recognition of our Malbuner range throughout the products' lifecycle, as the meat does not need to be repacked in plastic boxes or foil," explains Birgitta Farago, Marketing Manager at Ospelt.

Amcor ReClose top web is an ideal solution for fresh products such as sliced meat and cheese, pвtй or sandwiches and combines product freshness with consumer friendly opening and reclose features. The film's high transparency ensures excellent product visibility and its puncture resistance and tamper evidence provides further benefits for both retailers and consumers.

So, next time you long for charcuterie, get Malbuner meat specialties in the reclosable pack and enjoy fresh meat for longer.

About Amcor Flexibles

With annual net sales of Ђ1.6 billion and manufacturing operations in 22 countries across Europe and the Americas, Amcor Flexibles, a division of Amcor, is a market leader and one of the world’s largest suppliers of flexible and tobacco packing. It delivers a wide range of products to the food, beverage, tobacco and healthcare markets. Its award winning approach towards sustainability makes Amcor Flexibles the preferred partner for customers looking for responsible packaging solutions.

Visit our website at www.

Ends

For further information please contact:

Philippe Scherrer Market Director Amcor Flexibles Tel: +46 philippe. *****@***com

Francesco Rosa Sales Executive Meat & Cheese Amcor Flexibles Tel: +41 francesco. *****@***com