Профессиональный английский язык (стр. 4 )

При освоении модуля используются следующие образовательные технологии:

Таблица 6

Методы и формы организации обучения (ФОО)

ФОО Методы	Практические занятия	Творческие занятия	СРС
IT-методы	х	х	х
Работа в команде	х	х
Case-study	х
Игра	х
Обучение на основе опыта	х
Опережающая самостоятельная работа	х		х
Проектный метод	х
Поисковый метод	х
Исследовательский метод	х

6. Организация и учебно-методическое обеспечение самостоятельной работы студентов

6.1 Текущая СРС, направленная на углубление и закрепление знаний

студента, развитие практических умений, включает в себя:

-поиск и обзор литературы и электронных источников информации по индивидуально заданной проблеме курса,

- выполнение домашних заданий, домашних контрольных работ,

- опережающую самостоятельную работу,

- перевод текстов с иностранных языков,

- изучение тем, вынесенных на самостоятельную проработку,

- подготовка, к практическим занятиям;

- подготовка к контрольной работе, к зачету, экзамену.

6.2 Творческая проблемно-ориентированная самостоятельная работа

(ТСР), ориентированная на развитие интеллектуальных умений, комплекса универсальных (общекультурных) и профессиональных компетенций, повышение творческого потенциала студентов, включает в себя:

- поиск, анализ, структурирование и презентация информации,

- исследовательская работа и участие в научных студенческих конференциях, семинарах и олимпиадах;

-подготовка и проведение праздников на английском языке

6.2. Содержание самостоятельной работы студентов по модулю

Темы индивидуальных заданий:

ИИП:

Тема 1. Foreign investment in Russia. Сочинение.

Тема 2. Stock markets. Types of securities. Доклад.

Тема 3. Negotiations. Cross-cultural aspect. Сочинение.

Тема 4. Financial reports. Презентация.

ИЭФ:

Глобализация:

Discussion “global problems”

Debates “Pros and Cons of Globalization”

Composition “Ways of developing of globalization”

Case study “Improve communication in global company”

Способы работы в 21 веке:

Discussion “Y edo department Stores”

Composition “E-commerce”

Project “New customer needs”.

Новые технологии в бизнесе и коммуникационная революция:

Presenting different technologies in business

Composition “The use of the Internet”

Discussion “Pro and cons of modern technologies”

Достижения современной науки и техники:

Composition “Modern science”.

Морально-этические нормы в современном обществе:

Presentation “The ethics of business”

Наука и образование: возможности карьерного роста молодого – специалиста:

Composition “Science and education: the problems of integration”.

Press conference “Science and cultures”.

Report on the topics:”Career of young specialist’.

6.3 Контроль самостоятельной работы осуществляется в виде:

- проверки выполнения лабораторных и контрольных работ

-устных опросов

-анализа выполнения самостоятельных домашних заданий

-презентации результатов самостоятельной работы в группе

6.4 Учебно-методическое обеспечение самостоятельной работы студентов

СПИСОК КУРСОВ, по которым создана информационно-образовательная среда для организации СРС с использованием Интернет технологий обучения

платформа WebCT:

1.  Библиотека электронных материалов

платформа Moodle:

1.  Итоговый контроль по профессиональному английскому языку для студентов ИИП (9 семестр)

2.  Итоговый контроль по профессиональному английскому языку для студентов ИИП (10 семестр)

3.  Итоговый контроль по профессиональному английскому языку для студентов ИЭФ 5 курса (магистров) в 9 семестре

4.  Итоговый контроль по профессиональному английскому языку для студентов ИЭФ 5 курса (магистров) в 10 семестре

7. Средства (ФОС) текущей и итоговой оценки качества освоения модуля

Целью текущего контроля является проверка усвоения студентами материала, изучаемого с преподавателем на практических занятиях, а также материалов, изучаемых самостоятельно.

При текущем контроле используются тесты, контрольные вопросы, письменные задания.

Рубежный контроль предусматривает 2 контрольные точки, по результатам которых студент допускается/не допускается до зачета/экзамена.

Итоговый контроль проводится в конце семестра в виде зачета или экзамена.

Для осуществления всех видов контроля разработан и постоянно пополняется электронный банк контролирующих материалов, часть материалов размещена на образовательных платформах Web CT и MOODLE.

7.1.1 ИИП

Пример рубежного контроля:

Пример рубежного контроля

Questions 1 – 6

Read the following extract from an article about accounting ratios.

Choose the best word to fill each gap from A, B, C or D below.

For each question 1 – 6, mark one letter (A, B, C or D) on your answer sheet.

There is an example at the beginning (0).

FINANCIAL STATEMENTS AND PROFITABILITY RATIOS

The financial statements of a business provide important information for people outside the business who do not (0) ........... access to the internal accounts. For example, existing and (1) .......... shareholders can see how much profit a business made, the value of its assets and the level of cash (2) .......... . Although these figures are useful, they do not mean a great deal by themselves. In order to (3) .......... any real sense of the figures in the final accounts, they need to be properly analysed using accounting ratios and then (4) .......... with either the previous year’s ratios or against averages for the industry. The profitability of a company is important and a key (5) .......... of its success. In the profit and loss account the figures shown for gross profit and net profit mean very little by themselves. However, by (6) .......... them as a percentage of sales they become much more useful. The figures can then be evaluated against those of previous years, or with those of similar companies.

Example:

0 A hold B have C grant D keep Answer: B

1	A	eventual	B	promising	C	aspiring	D	potential
2	A	reserves	B	stocks	C	quantities	D	stores
3	A	reach	B	find	C	take	D	make
4	A	differentiated	B	opposed	C	compared	D	balanced
5	A	measure	B	evidence	C	mark	D	proof
6	A	indicating	B	expressing	C	outlining	D	pronouncing

Questions 7 – 12

Read the following article about the use of graphs in annual reports.

Choose the best word to fill each gap from A, B, C or D below. For each question 7 – 12, mark one letter (A, B, C or D) on your answer sheet.

GRAPHS IN ANNUAL REPORTS Increasing attention is being paid to the visual (7) .......... of corporate annual reports – the charts, photographs and graphs. Academics and practitioners alike (8) .......... the immense power of good visuals in the communication process – a well-designed graph is worth a thousand words. The existence of graphs of key financial (9) .......... in corporate annual reports is a critical element of communication with stakeholders, especially non-experts. But graphs are not formally audited and there is the potential for graphs to be (10) .......... so that they give too positive a picture of a company’s fortunes. A recent study has provided evidence that those responsible for annual reports consciously or unconsciously do indeed select graphical designs that tend to convey a more favourable impression than is (11) .......... . We, therefore, urge those who prepare reports to pay close attention to the basic principles of graph design and to seek clarity of meaning, before users lose (12) .......... in the graphs displayed.

7	A	components	B	factors	C	constituents	D	facets
8	A	conclude	B	distinguish	C	declare	D	appreciate
9	A	transformations	B	variables	C	permutations	D	varieties
10	A	manipulated	B	influenced	C	controlled	D	operated
11	A	entitled	B	rated	C	warranted	D	earned
12	A	assurance	B	confidence	C	belief	D	conviction

Questions 13 – 24

Read the following extract from an article about evaluating company performance.

Think of the best word to fill each gap.

For each question 13 – 24, write one word in CAPITAL LETTERS on your answer sheet.

EVALUATING COMPANY PERFORMANCE

It is clear that there is a need for companies in both the public and private sectors to develop appropriate performance measures. Setting performance targets and then evaluating achievements against these targets should provide a basis (13) …….... improved management. It is important that these measures are not concerned simply (14) …….... financial issues.

However, many difficulties will confront anyone (15) …….... is tasked with developing a system aimed (16) …….... setting up such targets. For example, the way in (17) …….... objectives are set can present serious problems. In many cases, objectives are (18) …….... vaguely drafted that useful performance measures can rarely (19) …….... developed. Also, there is the difficulty of measuring quality, where the danger is that quantity rather (20) …….... quality is emphasised, because, in almost (21) …….... cases, quantity is easier to evaluate. Therefore, we get a somewhat distorted picture (22) …….... easily measurable aspects of performance take precedence over those that are more difficult to measure.

(23) …….... the importance of evaluating performance is recognised, the difficulties involved should not be overlooked. An awareness of these difficulties and an understanding of their possible impact should, however, lead (24) …….... the development of more effective and better balanced systems.

Keys:

Part 1 1D 2A 3D 4C 5A 6B

Part 2 7A 8D 9B 10A 11C 12B

Part 3 13for 14with 15who/that 16at 17which 18so 19be/get 20than 21all 22when/if 23While/Whilst/Although/Though 24to

Пример итогового контроля

Reading

Questions 1 – 6

Read the following website article about financing growth companies.

Choose the best sentence from the opposite page to fill each of the gaps.

For each question 1 – 6, mark one letter (A – G) on your answer sheet.

Do not use any letter more than once. There is one extra sentence which you do not need to use.

There is an example at the beginning (0)

Financing Growth Companies

There are many complexities involved in financing rapidly growing companies. (0) ......G...... . For one thing, complicated and unusual strategies designed to increase cash flow are unlikely to be profitable exercises for these companies. This is because young and rapidly growing firms whose credibility is not yet widely established are at a comparative disadvantage in obtaining finance relative to mature and long-established firms.

Secondly, the primary role of finance for a rapidly expanding company should be to preserve its principal source of value – namely its growth options. (1) ............... . The uncertainty involved adds to the credibility problem that any company faces whenever it issues new securities. Is management selling securities now, investors will ask, because it knows that they are overvalued? In addition, any possible conflicts of interest between management and investors are made worse when the company’s future is difficult to forecast. (2) ............... . They also reduce the flexibility of the terms on which the securities can be sold. The task confronting the financing manager is to minimise the discount, while still providing the financial flexibility to allow the company to exercise its growth options at the most appropriate time.

One way to achieve this balance may be to develop a close working relationship with the providers of funds. (3) ............... . In the case of start-ups, venture capital will most likely be the principal source. In both of these cases, the close relationship between management and the provider of the funds allows for the exchange of information on a confidential basis, which is not possible with shareholders. (4) ............... . By their willingness to accept such tough conditions, management can in turn signal confidence in its ability to the providers of capital.

If a growth firm is able to acquire funds from the public capital markets in an economical manner, the security should be carefully designed to minimize the credibility and conflict problems outlined earlier. (5) ............... . These give bondholders an option to exchange shares for equity, and therefore reduce the incentive for management to exploit bondholders by undertaking riskier than expected projects. This factor increases the flexibility of the terms at which debt will be provided and reduces the discount demanded by investors.

Finally, a growing company cannot make financial policy without considering its non-investor stakeholders. If customers, suppliers, and distributors feel that the firm is so financially weak that its continued existence is in question, they will not be interested in developing a relationship with the firm. (6) ............... . For this reason, a growing firm must be able to demonstrate that it has financial strength and flexibility. Therefore, the analysis in this article points to two unavoidable conclusions – a growth company needs a good deal of equity up-front, despite the steep discount at which it might be forced to issue its securities, and debt should be used with care and moderation.

A A company can avoid these debt problems by using internal funds, or retained earnings, instead of borrowing.

B For instance, an issue of convertible securities can be a good choice.

C These can be defined as opportunities to undertake future investments, and are different from on-going projects, in that their cash needs and their future pay-offs are generally more difficult to predict.

D This means that a bank loan, or some other sort of private debt, may be a more suitable option than issuing securities for those growth companies that have enough tangible assets to support moderate amounts of debt.

E Without commitment from these groups, the firm is likely to fail before it can fully develop its growth options.

F Such differences have the effect of increasing the discount at which the company must sell its securities. G However, it is possible to make a few relatively straightforward suggestions for policy in this area. Questions 7 – 12

Read the following extract from a magazine article about risk management and the questions on the opposite page. For each question7 – 12, mark one letter (A, B, C or D) on your answer sheet for the answer you choose. Risk Management Is Becoming Better Organized What is risk? It has been defined as ‘the combination of the probability of an event and its consequences’. This definition embraces ‘upside risk’ as well as ‘downside risk’, but there is a tendency for businesses to focus on the downside, seeing risk simply as a negative event that may result in loss. This can blind managers to the equally important risk that the organization will fail to meet its goals by being unable or unwilling to follow up an opportunity.

The organization’s strategy and goals must be the starting point for managing risk because, without considering them, no sensible assessment can be made as to which risks are important. Risk assessment should be ‘bottom up’, looking at risks by business unit and division; but it must also be ‘top down’, with the board assessing what they see as the key risks, and deciding how the risks that can’t be eliminated or insured for are aligned against the organization’s strategy. Risk management is handicapped if it lacks leadership and support at the highest level. It is a serious mistake for the CEO to delegate risk management to the Finance Director, and to take no further interest in it.